What have you found?
'Find Within' campaign to encourage student ambassadors
Grand Valley State University’s Institutional Marketing team launched a new campaign called “Find Within,” and it’s asking for students to help enhance the project.
Tomorrow and Wednesday from 9 a.m. until 6 p.m., there will be student ambassadors stationed around campus handing out prizes and asking students what they’ve “found” since they started at GVSU.
“The whole idea of the event is to get students thinking about what they gained at Grand Valley and encouraging them to become ambassadors for the university,” said Rane Martin, account executive at GrandPR.
Stations will also be equipped with a video camera so students can tell their own stories about what they have “found” for upgraded prizes. Some of the upgraded prizes include photo opportunities with President Thomas J. Haas, tours of the Cook Carillon Tower and tickets to GVSU theater performances.
Rhonda Lubberts, associate vice president of Institutional Marketing, said prizes will have cards with a list of talking points and tips to assist students with being better ambassadors for the university.
“We want people to be positive ambassadors for the university,” Lubberts said. “The best ambassadors of the university are the people here.”
The ambassadors will be located in the Kirkhof Center, Henry Hall, the Fieldhouse, the DeVos Center, the Seidman Center and the Cook-DeVos Center for Health Sciences.
Institutional Marketing will have examples of student videos on its website at www.gvsu.edu/find. Students are also encouraged to upload their own videos to Instagram, Facebook and Twitter with the hashtag #GVFind. The best student videos will also be added to the campaign’s webpage.